We all have heard of that company that offers the quick fix—that big return that is so unbelievable it can’t be true. For example: “I’ll send you a million dollars from my account in Nigeria from your long-lost cousin if you write me a check for 10% today!” It’s easy to get pulled into the … Read more
There’s no denying that social media has become a key player in the marketing world in this day and age. As businesses, we need to strive to dominate on social media — we need to push for more followers, more likes, more shares, more comments… the list goes on. But one of the biggest questions … Read more
As the social media revolution continues, companies are reaping the benefits of easily reaching their customer base on a personal level more frequently. Smartphones, tablets and laptops are giving consumers the opportunity to surround themselves with information wherever they may be. When a company takes advantage of this opportunity it is able to personally connect … Read more
Have you ever been caught in a conversation about what’s trending on Twitter or someone’s latest #Vine video and been completely lost? To many, Twitter is like the first day of a foreign language class where everything you read and hear seems like gibberish that is never going to make sense. Then after a little … Read more
Have you noticed a recent change in your Facebook news feed? If yes, then your account has been included in the initial rollout of the new and improved Facebook News Feed. The new layout was created due to a dramatic increase in content including photos and videos over the past year as well as a … Read more
How often do you search for something on the Internet? My guess is that you did it more than once today. In fact, I bet you used a search of some sort to find this article. There’s a reason Google, Bing and Yahoo have so much power on the internet today. People are curious. The … Read more
The tech and social media website Mashable has declared that 2013 is the “YEAR OF RESPONSIVE DESIGN.” But what IS responsive design? And is it either practical or necessary when looking at features for a small business website? Without spoiling too much of the rest of the article, the answer to that second question is … Read more
Facebook Sweepstakes is an application that you can use through your business’ Facebook page. It’s a fun way to boost engagement with your Facebook page and increase the sense of community portrayed through your social media and social networking efforts. With a Facebook Sweepstakes you are able to create a giveaway opportunity for your customers … Read more
On the surface, creating a business email list is just for keeping in contact with current customers, potential customers, and other business owners. But today I’m going to prove that it doesn’t stop there. An email contact list actually benefits the rest of your online marketing plan in several ways! Read on for the how-to … Read more
Google will run every aspect of our lives one day! I am only half joking- but I’m actually afraid this might happen. Yet I, like all of us, continue to faithfully use its resources – I’m really just another one of the “sheep in the flock.” Mainly, I’ve discovered, it is Google’s knack for producing … Read more
