Why Your Marketing Isn’t Working As Well As You Think

by David Rogers   |    published in Shop Owner Magazine   Don’t just eliminate low-quality customers, but maximize the valuable customers being driven by advertising efforts. Are all customers good customers? I’m not talking about the obvious horror stories, of course. We’ve all run into a buzzsaw of a customer on their worst day. But … Read more

Creating a Small Business that Thrives

by David Rogers You have drawn new clients through savvy advertising, well done! Yet, there’s more to uncover toward jet-setting your marketed foundation.   How do you create a business that lasts? For small business owners, that’s no small question. You’ve poured blood, sweat, tears, and no small amount of money into building your business … Read more

Show Your Marketing a Little Love

Show Your Marketing A Little Love

With Valentine’s Day around the corner and romance in the air, now is the perfect time to show your marketing a little love! These 5 simple techniques are an easy way to ramp up your marketing this month. Keep it Simple Focus on what is important, and make that your message. If you cut through the … Read more

Countdown to “Mobilegeddon” – Google’s Mobile Update launches April 21

Today marks the final 5 days before Google releases its next algorithm update, slotted for Tuesday, April 21, 2015. And the chatter hasn’t died down. Experts across the web design, search engine optimization, paid search, and content marketing industry are chiming in: Mark the date: April 21. It’s not just another update from Google – … Read more