The Critical Difference between “Mobile-Friendly” and “Responsive” Websites

As small business owners, we’ve all seen the trends and heard the stats – so we all know the importance of being found on mobile. More than half of consumer time spent on the internet is on mobile devices — Are you where your customers are looking? Nearly half of consumers say they won’t return … Read more

SEO is Dead! The Birth of Mobile Marketing

Search Engine Optimization. We have all heard of it, and as small business owners we have all worked tirelessly to achieve that coveted top spot of the search engine God we know as Google. We all know about SEO’s dark past, Google’s Panda and Penguin algorithm updates, and that Google’s obsession with cute, black and … Read more

A Love Note to Social Media

Dear Social Media, You’ve been in our lives for over a decade, and we are forever grateful for you. Our relationship started out more social, but in recent years you’ve really helped us decrease marketing costs, build relationships with customers, and drive traffic to our sites. Don’t let anyone tell you that you don’t matter! … Read more

A Website that Serves: The Doctors, the Practice, and the Patients

We build a lot of websites for a lot of different kind of businesses. We take pride in all the work we do no matter how small or big an organization is, or what type of business it is. Recently we completed work on a new website for Pediatric Endocrine Associates based in Greenwood Village, … Read more

8 Marketing Resolutions for 2015

It’s officially 2015! You’ve probably spent some time this week thinking about how you can make yourself a better person. You’re probably planning to hit the gym or set a budget. While these are great goals, you should think about your marketing as well! Now is a great time to evaluate your current marketing strategies … Read more

Holiday Marketing: “Merry Christmas” vs. “Happy Holidays”

Holiday Marketing Messages Merry Christmas Happy Holidays

Should you say “Happy Holidays” in your marketing message? What about “Merry Christmas” or “Happy Hanukah”? Is it better to avoid the greeting altogether to guarantee you won’t accidentally offend someone? It all comes down to one thing – knowing your audience.