Follow these 8 tips for better engagement on your social media posts. 1. Keep Things Positive Emotions expressed by friends on Facebook influence our own moods. Positivity breeds engagement. If you are able to entertain your audience and brighten their day, chances are you’ll see more likes, shares and comments on your posts. 2. Utilize … Read more
#ThrowbackThursday, #Selfie, #NoFilter. Hashtags have become a staple within our social media culture. You can now find them on Facebook, Twitter, Instagram, Google+, Vine, Pinterest, and even YouTube. So why are hashtags so important? And where can you find trending hashtags? Hashtags improve searchability, tap into trends, and add flavor to your content. Consider your … Read more
You’ll notice Twitter introduced a major facelift to their profile pages last month. Moving towards a Facebook feel, the new profile places more emphasis on images and top content. With the official switch to new profiles taking place today, here is everything you need to know about the update. Header Image The new header image … Read more
In the age of big data, sharing content is a running battle, especially for a small business. One way to stay ahead of the curve is to build your brand’s image by using an informative picture, otherwise known as an infographic. Few other mediums give you the chance to entice your potential customers with a … Read more
Facebook is an integral part of any business marketing. But just being on Facebook isn’t enough. Time must be devoted to being active on the site to get more share, likes, and comments. Here are 4 tips to increase your Facebook exposure and engagement: 1. Go Visual and post photos instead of text. Photos get … Read more
Like most things in life, there is a right way and wrong way to do marketing. Over the next few weeks, our team is going to be sharing our thoughts on some of the most important dos and don’ts of marketing for your small business. In our first segment, we would like to let you … Read more
Why you should use twitter to market your business We’ve already let you know how Google+ and Pinterest will help your business, but we’d be doing you a disservice if we didn’t take the time now to stress the importance of Twitter as a business tool. Considering there are approximately 230 million active users on … Read more
The world of marketing gets more complex each day: what was once print, radio and TV has grown to include social media, digital marketing and mobile and much more. On top of that, each has their own algorithm, platforms, and trends, and each seems to change at the drop of a hat. How much easier … Read more
Social networks come and go (looking at you, Myspace), but social media is definitely here to stay. We’re taking a look back at the major changes to the biggest social networks this year. Facebook Facebook has had a rough year They rolled out unpopular changes like removing the option to remain hidden in search (part … Read more
Twitter’s New Update is Latest Blow in Social Media Showdown If we compared social media to a boxing event, we would have Facebook &Instagram in one corner and Twitter & Vine in the opposing. It seems lately that these partnerships are in a constant battle to keep up with one another in cutting edge updates … Read more
