The further we get into the 21st century, the more rapidly things seem to change and evolve as technology’s influence expands in scope and the Global Village shrinks to a Global Studio Apartment. This dynamic exists in every discipline and industry imaginable – modern or traditional – very much including marketing. Marketing has always been … Read more
The prevalence of online review sites has grown exponentially in recent years, both in terms of quantity and importance. Everyone is a critic nowadays and websites like Yelp as well as social media platforms like Facebook make their opinion matter in a very real way. If you run a small business, word of mouth is … Read more
  1. WebPresence™ WebPresence™ also known as Online Presence is everywhere your business information is found online. This includes your website, your social media channels and your local review pages. Why: Most small business owners don’t take the time to maintain their WebPresence™ which means they aren’t taking control of the information their business is … Read more
At the dawn of a new year, you’ve probably spent some time this month thinking about personal resolutions. Whether you’re planning to hit the gym, set a budget, or stick to a diet, don’t forget to think about your business! The beginning of a new year is a great time to evaluate your current marketing … Read more
People are spending a lot of time online using their phones, but only in short bursts of activity. What does that mean for businesses? According to Google, businesses must adapt to changing mobile search habits in three ways: be there, be useful and be quick. That’s the topic of our latest article in Mobile Marketer: … Read more
In a competitive zone like social media, brands have two choices: 1. Stand Out or 2. Become Irrelevant. For many shop owners, social media can be intimidating. Maybe you aren’t sure what to post or how often to post it. Maybe you don’t understand why it is valuable and worthwhile. Or maybe you do, but … Read more
Our team is honored to be named Best Marketing Agency in the “Best of Colorado” Business Choice awards from ColoradoBiz. Learn more in the press release below and catch us in the printed copy of the magazine. Thank you for your support! — Automated Marketing Group rises to the top of the state’s ad/marketing agencies … Read more
With your customers spending so much time online, websites are the digital storefront for businesses. Is yours preventing you from reaching your full potential? A good website takes design, message, usability, and search.
Did you know that websites expire? Just like the food in your fridge, your website can go bad, spoil, and make your business sick. But unlike food, you can’t always tell when your website is spoiling. Maybe it’s moldy landing pages that are underperforming. Or maybe it’s stale content that has lost the right flavor … Read more
Remember the Burger King mascot? The creepy version of Burger King’s “King” – a man dressed in robes with a smiling face, beard, and regal crown – did more harm to the fast food burger joint than good, due to a marketing mistake in identifying the real BK customers.
