According to Web FX, when it comes to pay-per-click advertising, businesses receive an average of $2 for every $1 of their investment. Often referred to as PPC, this type of digital marketing is an effective way to get businesses of all sizes noticed. Continue reading to learn more about how PPC services can help give … Read more
If you’re paying attention to marketing trends, there’s no doubt you’ve heard the term “local SEO.” Local SEO is search engine optimization that targets your local audience. It helps to push your website to the top of search engine rankings. So, how does local SEO work, and why is it so important? Continue reading to … Read more
Social media isn’t just for sharing silly memes or pictures of your breakfast anymore. In recent years, social media has become a powerful marketing tool for businesses large and small. With over 3.5 billion active social media users worldwide, there’s a vast potential audience for your business on these platforms. With so many content marketing … Read more
by David Rogers Will you be caught unprepared when the free car count comes to an end? How quickly will you realize when your car count starts dropping? There are 40,000 fewer bays now than there were in 2016, thanks in large part to the enormous burden caused by COVID that put a lot of … Read more
There is no reason to pretend that social media isn’t a major part of the business landscape these days. We can see it all around us, and it’s clear that customers are highly interested in getting information from the companies they trust via social media. In fact, 86% of customers told pollsters that they were … Read more
Mike Veenstra ditched stale marketing techniques and began targeting higher-quality customers – it worked. as published in Shop Owner Magazine For Mike Veenstra, the search is on for location number three. But for the lifelong Grand Rapids, MI, resident and third-generation repair shop owner, the path to owning multiple locations has been a winding … Read more
Businesses have to think about SEO if they want to compete with others online. But what is it? SEO, search engine optimization, comprises specific methods that ensure that search engines will find your site when someone uses it. For example, if someone searches for what you’re selling, you want your site to be the first … Read more
In today’s competitive business landscape, having a website that reflects your brand and attracts customers is more important than ever. However, simply having a website is not enough. Your website design also needs to be carefully considered, as it can significantly impact your marketing efforts. Here are five reasons why your web design is crucial … Read more
For your business to be successful, you need to stand out from your competition. If you don’t then your competitors will, and that means more clients will seek out their services. Finding your niche and standing out from other businesses in the same industry as you is hard to do if you don’t know what … Read more
Business owners are looking for efficient strategies to attract clients and increase profits in today’s competitive market. SEO is a platform that allows business owners to draw more exposure and traffic from customers who use the internet to make their purchasing decisions. Below are three ways SEO can enable your business to connect better with … Read more
