Marketing for independent auto repair shops
Auto Repair Shop Marketing
Trusting, loyal customers — delivered. One experienced team handles your direct mail, website, search, branding, and print, so you can stay focused on the bays.
Free 30-minute marketing assessment. No obligation.
The real problem
It’s not more cars. It’s the right cars.
Coupon traffic fills the schedule and empties the margin. The shops that grow are the ones attracting customers who arrive already trusting them — and who approve the whole job, not just the cheapest line item.
1
Price Shoppers
Discount-led marketing trains customers to shop on price. The ticket stays small, the customer never comes back, and the next campaign has to start over.
2
Vendor Juggling
A mail house, a web guy, an SEO contractor and a designer — none of whom share a strategy. You end up being the project manager for your own marketing.
3
Stop-Start Spending
Marketing gets switched off in slow months, exactly when it is needed most. Consistency is what compounds, and inconsistency is what resets the clock.
Turn-key marketing
One Team. Every Channel.
AMG is a full-service marketing company. Strategy and execution, coordinated so every piece reinforces the same message about your shop.
Direct Mail
Targeted household mailing handled from list to mailbox — including our signature Dear Neighbor Letter®.
Websites
A site that earns trust and turns visitors into booked appointments. Built, hosted, and maintained.
SEO & Local SEO
Get found when drivers in your area search for a shop they can trust.
Paid Search
Google Ads planned, written, and managed — measured on real customers, not clicks.
Branding & Design
Logo, signage, print, and vehicle graphics that make your shop look like the professional choice.
Print & Email
Service reminders, follow-ups, and in-shop materials that keep good customers coming back.
Powerfully different
Your Market Stays Yours
Once you join the AMG client family, we’re loyal to you and you alone in your market. For as long as you remain a client, we will never sell our services to a competing shop in your market — no matter what they offer to pay.
Market Exclusivity
One client per market. Your strategy, your creative, and your positioning never get resold down the street.
Turn-Key Execution
Mailing lists, artwork, printing, postage, scheduling, hosting, copy. Handled — with no hidden fees.
Measured Results
We help you track what came in and what it was worth, so you can see the quality of your customer base grow.
Kind words from our clients
Shops That Made the Switch
Independent repair shops, in their own words.
Built for Independent Shops
AMG works with owner-operated repair shops. Being straight about that up front saves everyone a call.
This is a fit if you’re…
This is not a fit if you’re…
How It Works
1
Free Assessment
A 30-minute review of what you’re running now, what your market looks like, and where the gaps are. No pitch deck, no obligation.
2
A Plan Built For Your Shop
We look at your market, your competition, and your goals, then build a coordinated plan — not a one-size-fits-all package.
3
We Execute. You Fix Cars.
Copy, design, print, postage, development, and delivery are handled. Your job is to be ready for the customers it brings in.
Free Marketing Assessment
Let’s Talk About Your Shop
Twenty-five years of marketing for independent repair shops, in one conversation. We’ll tell you what we’d do differently — whether or not you hire us.
Get Your Free Marketing Assessment
Tell us about your shop and we’ll show you where your marketing can work harder together.
"*" indicates required fields
